The globally active die manufacturer Marbach supports its customers in producing packaging that stands out at the point of sale. One popular method for visually enhancing and refining packaging is embossing. This can be used to highlight individual elements in particular.
To help its customers find the right embossing application, the company has now published a new whitepaper on its Experience Hub. Tina Dost, Marketing Manager at Marbach, says: "In our white paper, we look in detail at what exactly embossing is, the different embossing processes that are available when processing paperboard, and what our customers should look out for when choosing embossing designs and embossing plate materials. On this basis, we explain how packaging can be made even more attractive with the help of embossing. And thus become an eye catcher at the point of sale."
www.marbach.com
