InnerWorkings, Inc. (NASDAQ: INWK), a leading global marketing supply chain company, announced that Brad DeHart has joined the company as its new Global Vice President of Business Development. DeHart brings a wealth of experience within the marketing industry to InnerWorkings, having spent more than ten years working closely with and for dozens of large advertisers and marketing leaders across the Fortune 500 portfolio.
Most recently, DeHart led the Global Marketing Practice for Procurian, an Accenture Company. He and his team provided agency management, strategic sourcing insights and support to brands around the world, managing more than $7 billion in marketing, media, and sales spend.
Prior to Procurian, DeHart was the Director of Marketing Strategic Sourcing for Wyeth Pharmaceuticals and Consumer Healthcare, now Pfizer, where he led the U.S. team responsible for agency relationship management and overall U.S. commercial spend, totaling approximately $1 billion.
"Joining InnerWorkings represents a culmination of my experiences to date," stated DeHart. "Fortune 500 brands today face an unprecedented level of complexity when it comes to managing their marketing programs. InnerWorkings has built a reputation among CMOs as a trusted partner in execution. I look forward to leveraging my past experiences to support our clients' greatest challenges."
Added Eric Belcher, CEO of InnerWorkings: "Brad's unique experience, track record of success and breadth of knowledge will play a significant role in strengthening our position as the global leader in marketing execution. I look forward to Brad's contributions as we continue to deliver breakthrough brand experience for our clients."
